Not too much being said by Tourism Ireland in terms of real Guidance on...
We think they should focus on protecting Ireland’s Tourism ‘Characters’ - Like your woman in the photo standing outside a cave.
What happened to Celebrating the Green?
“Wait Mary, I have another great idea, we could market the 12th of July in Belfast to tourists in a similar way…....
Will it be ‘Fill your heart” or “Empty your wallet” with Ireland ?
Tourism Ireland launched details of its new three-year strategy for 2020-2022 this week and its marketing plans to promote the Island of...
Controversy forces a change for owners of Joe.ie
MAXIMUM MEDIA FOUNDER Niall McGarry
has stepped down from all executive responsibilities of its Irish businesses. No
doubt this will be very embarrassing for...
€7,500 For a burger and fries* – How not to take a bite out...
How not to take a bite out of your brand - If ya ever needed to remind your staff that their actions...
Wrightbus Brand Management – Not in Service
The family which owned Wrightbus have denied they acted unreasonably during attempts to sell the business.
Only on the Island of Ireland would selling a bag of Tayto crisps land...
Only on the Island of Ireland would selling a bag of Tayto crisps land ya in court.
Decommissioned Burger King plastic toys to be taken out of use
It's all over the media today that Burger King will no longer give away plastic marketing toys with children's meals, amid pressure...
Ireland West Airport announce new marketing partnership with Connacht Rugby
The strategic partnership will see strong
brand collaboration between the two organisations and will strengthen the
experience of visitors to Ireland West Airport and...
Northern Ireland Cars will have to be branded with GB logo when driving down...
Reports in the media suggest Northern Ireland (UK) registered cars will need to display a GB sticker in the Republic of Ireland...
Latest article
Cheap Flights to continue – O’Leary tells RTE
Michael O’Leary the Ryanair Group CEO has told RTE that “the era of cheap flights is not coming to an end”
Irish President criticises ‘abuse of advertising’ in relation to baby formula
Marketing impacts and influences all of us, but there are boundaries that we should all be aware of, boundaries that our Irish...
CNN’s Donie O’Sullivan Raising Ireland’s Profile Single-handedly
It couldn't be said enough, but it is very fair to say that CNN's Donie O'Sullivan has done more to raise the...
