Developing a market entry plan and targeting that first significant contract win in a Eurozone market are the key aims of twenty Irish businesses taking part in Enterprise Ireland’s intensive ‘Enter the Eurozone’ programme which kicked off at the Aviva today.
With a population of 340 million, the Eurozone offers significant and untapped opportunities for Irish companies. As Brexit uncertainty continues, exporting companies are seeking to diversify into new markets. ‘Enter the Eurozone’ aims to open Europe’s doors to ambitious Irish exporters who currently have no significant presence in a Eurozone market.
Delivered in partnership with the European School of Management and Technology (ESMT), Berlin, this five-phase intensive programme will also give each company access to key industry experts who will act as business advisors.